
When someone sets out to tackle Black Friday shopping, they usually begin with a list of people to buy for and end up with a cart full of things that could be gifted to almost anyone. With websites touting sales on all manner of random items, it can be exceedingly difficult to find a truly personalized gift for someone special.
Fern & First allows gift-givers to put something truly unique under the tree this holiday season. For parents, grandparents, or other loved ones celebrating a little one’s first holiday, a treasured photograph turned into a custom piece of beautiful watercolor art can mean more to a giftee than another random item.
With Black Friday sales offering up to 50% off custom art pieces, Fern & First offers a thoughtful gift idea for those who deserve something special.
A favorite memory made into keepsake art
Let’s be honest, most of our favorite photos typically don’t make it past our phone screens or a quick social media post. Some of our favorite captured expressions or moments could linger unseen forever until they are eventually accidentally deleted.
Fern & First allows people to turn those unseen memories into everyday art for their homes. Its made-to-order portraits turn someone’s favorite photograph into a painterly illustration that arrives printed on high-quality art paper, framed, and ready to hang, that the recipient can look at every day and appreciate all year-round.
The appeal is giving a gift that is highly personal and can become a family heirloom in the years to come.
Specially made for the nursery and as they grow
Some holiday gifts are greatly appreciated, but then become relegated to storage after a while, or worse, shipped off to the thrift store. A Fern & First portrait is both designed for the aesthetics of the modern nursery and timeless enough to become a part of the home decor as the child grows.
Fern & First’s approach, using soft color palettes that match most decor, allows the child’s expression to be the focal point. It’s also what makes the gifted portrait feel lasting. While a room may change styles as a child grows, the favorite portrait can remain.
A simple ordering process for the holiday season
When someone has a ton of people on their shopping list, they don’t need a complicated ordering process that slows them (or their shopping) down. Fern & First offers a simple ordering process that lets customers create a custom portrait order in minutes.
First, customers upload a clear, well-lit, front-facing portrait. The site suggests using photos taken in natural light with no harsh shadows. According to Fern & First, relaxed expressions make for some of the loveliest painterly portraits.
Once the photograph is received, the artists at Fern & First get to work on the custom illustration in their signature watercolor style. The customer chooses their background color and frame option. Typical illustration time is 24 to 48 hours, and customers will receive a proof before anything goes to print, along with unlimited revisions. The portrait is only printed when the customer is satisfied.
The proofing stage is the buyer’s chance to consider the gift recipient, their home decor, and what would make the finished piece feel truly customized. The child’s name and birthdate can even be added to the portrait for an extra personal touch. Once the proof is approved, the portrait is printed on fine-art paper, framed, and carefully packed for shipping in time for holiday gift-giving.
Since launching, Fern & First has gathered rave reviews from consumers. Buyers praise the ease of the ordering process, the customer service and responsiveness, as well as how nice the portraits look hanging on nursery walls or in foyers and living rooms.
Making Black Friday shopping more personal
Black Friday is often the first winter holiday shopping event that sees people stretching their shopping budgets and seeking out gifts that feel truly personal. A gift that shows how well someone knows the recipient and that their happiest moments, like welcoming a new baby, matter is always appreciated. Personalized gifts show the thought that went into seasonal shopping, making the holidays feel even more special.
With Fern & First, anyone can turn a favorite photograph into something that will become a cherished family heirloom and something that children can look back on as they grow and see that their arrival was truly something to be celebrated.



