This is a sponsored guest post.
It doesn’t really matter if you are young, old, male, female or whatever nationality you are – one piece of clothing that you are more than likely to have in your wardrobe is a t-shirt or two. You may even have more than that. Nevertheless, t-shirts continue to be a popular garment in most people’s clothing collection.
Part of the appeal of t-shirts is the fact that they are quick and easy to throw on, feel comfortable to wear and pair with just about anything. Another reason why t-shirts are so popular is that they can help you or a particular message you want to get attention and can be used to make a point.
If you have a business, a well designed and pleasing on the eyes t-shirt can be a very effective way of promoting your products, services or just your brand in general. In turn, this transforms customers wearing your t-shirts become mobile publicity vehicles for your brand that you didn’t even have to pay for.
However, the actual process of making t-shirts is easy enough – doing it to a high standard and making truly amazing t-shirts, that is another story. There are a great number of t-shirts out there that are terrible. Are you interested in investing in a heat press or already have access to one? Perhaps you are interested in designing a t-shirt. If so, you will want to have a look at the following post, which is full of great tips for doing just that.
Make Sure Your T-shirts Are Comfortable
While it is important how t-shirts actually look, before you get down to aesthetics, you need to put some effort and time into ensuring the basic t-shirt you use will be comfortable enough for your customers. Although you may be tempted to purchase more inexpensive material, you may end up wasting money on uncomfortable materials and t-shirts that need to be replaced. However, even if people do spend money on your t-shirts, if they are uncomfortable they will probably never wear them and may even ask for their money back. You also need to consider the fact that your t-shirt should be a reflection of what your brand is and what it stands for – do you really want to be known as a low-quality company that cuts corners whenever it can?
Give Consideration To Your Target Audience
It is important to realise that there is quite a bit of difference between a teenage schoolgirl and the kind of t-shirt she would buy and wear with what a middle-aged fishing enthusiast man is likely to spend money on and wear. We don’t just mean the logo or design, either. Teenage girls are more interested in figure-hugging and slim t-shirts made from light fabrics; while middle-aged men will be more comfortable with a wider cut and heavier fabric t-shirts.
Get In Contact With A Printing Firm
Whether you decide to invest in a heat press or not, it is still wise to obtain quotes from a number of different printing firms. As well as giving you a rough idea if working with a company will save you some money on your t-shirt designs, it will also help you understand the type of file formats they accept and the kind of graphics packages they use. Graphics software packages that are particularly favoured in the t-shirt design and printing industry are Photoshop, Illustrator, and CorelDraw.
You also need to calculate and measure the imprint dimensions to work out how large or small your design should and can be. Why do all of this before you actually start making your design, you can properly size your graphics to ensure your t-shirt looks more visually appealing.
Decide on the Colour Scheme
The colours you choose for your t-shirts are also important. You may have some in mind, but it is good to remember that the darker the colours are you want to use, the harder and more expensive they will be to print. You may also find that the colours you are interested in using, do not exist.
Some of the most wildly available colours that will always look great on t-shirts are white, black, grey, navy, and red.
Along with choosing colours you feel your customers would love, you need to be mindful towards choosing colours that are cohesive with your product branding.
So, there you have it, some great tips for designing your own t-shirts. With a heat press, you can not just do t-shirts though, so you will easily make a reasonable return on your investment. It is not the easiest thing to get exactly right, but it is a lot of fun and with the right equipment, we think you could keep trying until you hit the nail on the head with a stunning t-shirt design.