This is a sponsored guest post. null
Lego was born in 1949 and pretty soon after almost every child was playing with it. The popularity of Lego has grown consistently over the years, and it is still manufactured from the original family business in Denmark, where all employees are based, along with the iconic Legoland theme park.
It’s usually inevitable that fashions and trends for toys come and go, so quite how exactly has Lego managed to stay popular for so long is something many manufacturers and designers would love to know, and with the Lego Technic sets slated to be a frontrunner for the best selling kids product in 2019 accolade we think this is a topic worth some further investigation.
Here are what we think are the reasons why 2019 could easily see Lego Technic become the best selling toy product for children.
This is 21st century Lego
The Technic series takes Lego to a new level – combining all the fun of the original with a few extra items to add spice and allow for particular, quite intricate designs to be created. Most are very detailed scaled down models of regular items such as machines, boats and trucks.
Great for pre-teens and teens too
The Lego Technic sets are designed for slightly older children with no upper age range – in fact, these will appeal to adult Lego fans as much, or perhaps even more so than the traditional Lego bricks do.
It is a great bonding opportunity
Lego in general is known to encourage more parent-child play sessions, and between fathers and their children in particular. As the Technic sets are aimed at older children and a little more difficult to put together this is a perfect opportunity for fathers, perhaps under the guise of ‘helping’, to spend time with a pre or young teen child.
Lego doesn’t involve a screen!
Parents are fast becoming fans of classic activities which are familiar to them from their childhood and gave their children much needed time away from their phone screens and online games. The Lego Technic range varies in size from a few hundred to several thousand pieces so they are suitable for all age groups.
It fosters various skills
There is growing evidence that children are losing the ability to stretch their imagination and finding it increasingly difficult to concentrate due to spending so much time looking at screens and playing game consoles, so Lego is a great way to kickstart those things again. The large amount of parts the Technic range kits have is guaranteed to help kids focus and spark their imagination.
Lego Technic appeals to all
Like most Lego items they are gender neutral, and there are plenty of options in the range for everyone to find something both suitable and appealing. There are even sets like the Lego RC Tracked Racer that has a remote-controlled element.
If you have your eye on a particular item in the Lego Technic range you may be wise to snap it up as these are bound to be flying off the shelves this year. Find information on 5 of the best lego technic sets selling right now on The Toy Report.